Former Reebok VP to Launch Fashion Brand Supremebeing in US
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Former Reebok shortcoming president of global brand marketing Richard Prenderville’s The Peloton Body to be exclusive US distributor for fashion brand supremebeing
Hingham, MA (USA) (PRWEB) February 20, 2012
The Peloton Alliance, the new brand marketing company founded by Richard Prenderville , is to be the select US distributor of fashion brand supremebeing .
Prenderville, former vice president of broad brand marketing at Reebok and previously head of global media at adidas recently founded The Peloton Categorize to work with international retail fashion and sports brands. The Peloton Catalogue will exclusively distribute the supremebeing range to US stockists.
Richard Prenderville, under of The Peloton Group explains, “supremebeing is a fun yet strong UK dernier cri label influenced by street culture that is well suited to the US market. With its notice to design, detail and great quality fabrics, supremebeing consistently releases whole and edgy ranges for men and women with stylish outerwear, original footwear and staggering graphics. Supremebeing’s ranges are exclusive and not widely available to body consumers that can dilute brands.
Source: Seattle Post Intelligencer